Course Summary
Course Category: Tertiary Degrees
The BA (Hons) Immersive Media Production is a comprehensive level 8 degree programme designed to equip learners with the necessary skills and knowledge to produce immersive and engaging media experiences. This multidisciplinary field encompasses various forms of media, including virtual reality (VR), augmented reality (AR), mixed reality (MR), and 360-degree video. Throughout the program, learners explore the theoretical foundations and practical applications of immersive media, gaining expertise in areas such as storytelling, audio visual production, 3d modelling, coding and virtual production. By combining technical proficiency with artistic creativity, graduates of this degree programme are well-prepared to thrive in the rapidly evolving field of immersive media production, contributing to the development of cutting-edge experiences across industries such as entertainment, education, marketing, and training.
With a strong emphasis on both technical expertise and creative expression, this degree equips learners with a versatile skill set that enables them to push the boundaries of storytelling and create impactful immersive experiences.
There will be the option to do either an Erasmus Term, Work Placement, or Industry-linked project in Term 2 of Year 3.
The programme providers are Ballyfermot College of Further Education (BCFE) or Bray Institute of Further Education (BIFE) for Years 1 + 2, and Dun Laoghaire Institute of Art, Design + Technology (IADT) for Years 3 +4. The providers have designed the programme together with a delivery model of:
Years 1 + 2 will be primarily based in BCFE or BIFE with some modules provided by IADT
Apply to Bray Institute of Further Education
Apply to Ballyfermot College of Further Education
Years 3 + 4 will be based in IADT
Course Details
This course prepares you for working in the following Career Sectors:
What will you study?
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Technical Skills
Storytelling Through Media
Media Management
Intro to Immersive Media Production 1
IADT Connect
IADT Skills Workshop
Broadcast
Media Production Project
Postproduction Video and Audio
Intro to Immersive Media Production 2
Important
- Colleges may add/remove modules to keep the course updated and to meet demands.
Progression to CAO Courses
The Student - Career Interests
This course is typically suited for people with the following Career Interests:
Creative
Creative people are drawn to careers and activities that enable them to take responsibility for the design, layout or sensory impact of something (visual, auditory etc). They may be atrracted to the traditional artistic pursuits such as painting, sculpture, singing, the performing arts or music. Or they may show more interest in design activities, such as architecture, animation, or craft areas, such as pottery and ceramics.
Creative people use their personal understanding of people and the world they live in to guide their work. Creative people like to work in unstructured workplaces, enjoy taking risks and prefer a minimum of routine.
Further Research
Career Progression
The level 8 award may be a gateway to further education at a point in the future. Level 8 graduates may wish to apply to masters or PhD programmes in related areas of study.
The level 8 award may also provide a route into employment – for example, to entry level production roles in Immersive Media Production for TV, Feature Film, Games, VFX, VR, AR and Virtual Film Production. Graduates will also be equipped with skills and knowledge to work in a freelance capacity.
