CAO (Higher Education)

Degree - Ordinary Bachelor

Digital Marketing

TU Dublin - Blanchardstown
TU Dublin - Blanchardstown
Course Code
NFQ Type
3 Years
Full Time
CAO Points 2019
Points Change

Course Summary

TU781 - Digital Marketing
TU781 - Digital Marketing

Digital marketing in ITB involves not only the theory, but also the practice of marketing. From year 1, you will be engaging with real life clients and acquiring practical skills to be able to design websites, use social media for business and understand the make-up of the marketing industry.  In year 3, you will have industry placement and in year 4 a full client brief.

Course Details

College Link > TU781 - Digital Marketing

Colleges often have information about the course on their own website, along with other useful information relating to the college. (Note: Not always available)

Career Sectors

This course prepares you for working in the Career Sectors below. Follow the links to get a fuller understanding of the sectors you are preparing for.

Entry Requirements

To view Mature Entry requirements, or alternative requirements, please visit Qualifax or the Colleges' website

If you believe the data above to be incorrect, please let us know at - thank you.


This course will accept Any QQI Level 5 or 6 Major Award as an entry requirement.

Click on the link below to find PLC courses that also relate to this career sector. Note you can view more courses by adjusting the filters on the listings page.

View Courses (Filtered by Career Sector)

Points Calculator for QQI Awards:
Details of the QQI scoring system and a points calculator can be found  HERE

The Student - Career Interests

This course is typically suited for people with the following Career Interests. If these interests do not describe you, this course may prepare you for work you may not find satisfying.


Enterprising people like situations that involve using resources for personal or corporate economic gain. Such people may have an opportunistic frame of mind, and are drawn to commerce, trade and making deals. Some pursue sales and marketing occupations. Many will eventually end up owning their own business, or in management roles in larger organisations. They tend to be very goal-oriented and work best when focused on a target. Some have an entrepreneurial inclination.


Creative people are drawn to careers and activities that enable them to take responsibility for the design, layout or sensory impact of something (visual, auditory etc). They may be atrracted to the traditional artistic pursuits such as painting, sculpture, singing, or music. Or they may show more interest in design activities, such as architecture, animation, or craft areas, such as pottery and ceramics.

Creative people use their personal understanding of people and the world they live in to guide their work. Creative people like to work in unstructured workplaces, enjoy taking risks and prefer a minimum of routine.

Career Progression

As agraduate of this course you will be able to work in the field of digital marketing, brand management and marketing ommunicaitons. 

Further Research

Qualifax Course Page

Qualifax is the National Learners Database. (Note: Link not always available)

DISCLAIMER: These links are to official sources of information for this course - we accept no responsibility for the information on them.

College Profile

College News

College Events

5:00 PM
Technological University Dublin - Blanchardstown Open Evening
TU Dublin - Blanchardstown
10:00 AM
Technological University Dublin - Blanchardstown - Open Day
TU Dublin - Blanchardstown
5:00 PM
Technological University Dublin - Blanchardstown - Open Evening
TU Dublin - Blanchardstown