Course Summary
The MSc in Marketing has been specifically designed with the needs of current and future marketing professionals and managers in mind. The course will equip you with a comprehensive understanding of key foundations of the marketing discipline as well as providing you with a detailed understanding of the contemporary marketplace.
College Link
Career Sectors
This course prepares you for working in the Career Sectors below. Follow the links to get a fuller understanding of the sectors you are preparing for.
Entry Requirements
Applicants are required to hold a minimum of a level 8 qualification in a cognate discipline (i.e. a business related honours degree) or equivalent on the National Framework of Qualifications. The College operates a Recognition of Prior Experiential Learning (RPEL) scheme meaning nongraduates with extensive professional experience and/or other prior qualifications may be considered for the course.
Laptop Requirement
All students applying to NCI must have access to a laptop that will allow them to attend classes online and, where relevant, to participate in on-campus learning. Some students may be able to avail of the Student Laptop Loan Scheme, subject to eligibility.
Application Details
Application: Apply online at www.ncirl.ie
Part-time & Full-time
Start Date: September 2025.
Fees
Part-Time:
€4,250 per annum (€8,500 total fee) (Fees revised annually)
Full-Time:
€8,500 total fee (EU/Ireland applicants) (Fees revised annually)
The Student
Career Interests
This course is typically suited for people with the following Career Interests. If these interests do not describe you, this course may prepare you for work you may not find satisfying.
Enterprising
Enterprising people like situations that involve using resources for personal or corporate economic gain. Such people may have an opportunistic frame of mind, and are drawn to commerce, trade and making deals. Some pursue sales and marketing occupations. Many will eventually end up owning their own business, or in management roles in larger organisations. They tend to be very goal-oriented and work best when focused on a target. Some have an entrepreneurial inclination.
Creative
Creative people are drawn to careers and activities that enable them to take responsibility for the design, layout or sensory impact of something (visual, auditory etc). They may be atrracted to the traditional artistic pursuits such as painting, sculpture, singing, or music. Or they may show more interest in design activities, such as architecture, animation, or craft areas, such as pottery and ceramics.
Creative people use their personal understanding of people and the world they live in to guide their work. Creative people like to work in unstructured workplaces, enjoy taking risks and prefer a minimum of routine.
Career Progression
The MSc in Marketing course is awarded by QQI at level 9 on the National Framework of Qualifications. This award will allow transfer to level 9 research degrees and in some cases progression to taught doctoral courses at level 10 on the NFQ.
Duration
Duration:
2 full calendar years: 5 semesters; 4 taught semesters and a final dissertation to be submitted in the final year.
Delivery:
Blended - Livestream (online) classes with some in-person (on campus) delivery. Exams may take the form of online or in person.
Part-time Schedule:
Indicative Schedule:
Monday and Wednesday evenings 18.00 - 21.00 and some Saturday workshops.
Full-time Option
Duration:
September Starts
1 year taught plus a final dissertation: 2 semesters (Sep-Dec and Jan-May) Dissertation due in August
Delivery
On-campus face-to- face classes
Indicative Schedule:
Students need to be available 09.00-17.00 Monday - Friday. Full-time students may also be required to attend classes after 17.00 (class days and times vary).